While the classic trifold brochure is a great way to market your business, there are tons of alternative formats that, done right, are even bigger, bolder, more eye-catching and more likely to draw in your core audience.
Get Deals Direct From SparkDon't miss special savings and tips sent directly to your inbox.
4 Panel Fold
Like it’s trifold neighbor, the Z-fold divides an 8.5” x 11” sheet of paper into three sections, perfect for displaying content and graphics. Unlike the trifold where both end panels fold inward, one of the Z-fold brochure panels’ folds backward to make a “Z” shape.
All of the panels are the same shape, presenting an opportunity to create a design that looks complete on each panel and then spans the entire page when the brochure is fully opened.
Trifold brochures are the most common type of pamphlet for a reason – they’re easy to fold, are printed on the standard 8.5” X 11” sheet on paper, give you six panels (three on each side) and fit will in those little boxes you find at doctor’s offices and hotel lobbies. Even though the trifold is standard in the world of brochures, it can never be overdone and will always be an excellent way to display general information