Folding

While the classic trifold brochure is a great way to market your business, there are tons of alternative formats that, done right, are even bigger, bolder, more eye-catching and more likely to draw in your core audience.


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By understanding your visual and printing options, you can make the right choice right now -- and, from there, get your project in motion.
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No Fold


You never go anywhere without a stack of business cards. Make sure you’re prepared for every buyer and seller interaction by working with Spark Printing. Our expert team will design and print your business cards quickly and affordably, ensuring you always have the supply you need, when you need it. Choose from custom real estate business card design, premium card stock and other customized features to drive attention, engagement and success.
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Half Fold


A bi-fold brochure or half-fold brochure is just that – a single piece of paper folded in half. The brochure has two panels on the front and back, printed on an 8.5” X 11” sheet. If you want to highlight one or two products or services, this might be the option you’re looking for.
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4 Panel Fold


Neatly fitting a lot of content into a brochure is one of the biggest challenges our customers face. You want it all, but there’s only so much room. With a double parallel brochure, you can have it all. This type of brochure uses an 8.5” X 14” sheet of paper that’s folded in half once and then again, resulting in four relatively narrow panels where content can be easily organized and referred to.
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Z Fold


Like it’s trifold neighbor, the Z-fold divides an 8.5” x 11” sheet of paper into three sections, perfect for displaying content and graphics. Unlike the trifold where both end panels fold inward, one of the Z-fold brochure panels’ folds backward to make a “Z” shape.

All of the panels are the same shape, presenting an opportunity to create a design that looks complete on each panel and then spans the entire page when the brochure is fully opened.

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Tri Fold


Trifold brochures are the most common type of pamphlet for a reason – they’re easy to fold, are printed on the standard 8.5” X 11” sheet on paper, give you six panels (three on each side) and fit will in those little boxes you find at doctor’s offices and hotel lobbies. Even though the trifold is standard in the world of brochures, it can never be overdone and will always be an excellent way to display general information

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Accordian Fold


Three-panel brochures aren’t the only way to go. If you want extra space, the accordion fold is a great option. It’s typically printed on 8.5” X 14” paper and folded to create four equal-sized panels. If you have a lot of information to share or are creating a step-by-step tutorial, we highly recommend this style.
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Gate Fold - Closed


Trifold brochures are the most common type of pamphlet for a reason – they’re easy to fold, are printed on the standard 8.5” X 11” sheet on paper, give you six panels (three on each side) and fit will in those little boxes you find at doctor’s offices and hotel lobbies. Even though the trifold is standard in the world of brochures, it can never be overdone and will always be an excellent way to display general information
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Gate Fold - Open


Anyone that wants to “wow” their audience or feature visually stunning graphics should consider the gatefold. Gatefold brochures are normally printed on an 8.5” X 11” sheet of paper and folded to form three panels. The center panel is the largest and the side panels fold inward like double doors or a gate. The gatefold is a fun option that can make a big impact.
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Quarter Fold


Trifold brochures are the most common type of pamphlet for a reason – they’re easy to fold, are printed on the standard 8.5” X 11” sheet on paper, give you six panels (three on each side) and fit will in those little boxes you find at doctor’s offices and hotel lobbies. Even though the trifold is standard in the world of brochures, it can never be overdone and will always be an excellent way to display general information
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Half/Tri Fold


Three-panel brochures aren’t the only way to go. If you want extra space, the accordion fold is a great option. It’s typically printed on 8.5” X 14” paper and folded to create four equal-sized panels. If you have a lot of information to share or are creating a step-by-step tutorial, we highly recommend this style.

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Picking the right fold for your next project is a big decision

At Spark Printing, we can help you navigate any creative and any project any time. Get in touch to discuss the difference folds with you and help you choose the right style for your project.
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